🎉 Up to 70% Off Selected ItemsShop Sale
Bold Style, Rugged Spirit

Bold Style, Rugged Spirit

Premium Utah-crafted denim and outerwear designed for those who define their own path.

Trending Now

-70%NEW
Thumbnail 1Thumbnail 2

BUBBLEGUM 'OXYGEN' PADDED ZIP-UP HOODIE

$17,900.00

$5,370.00

-70%NEW
Thumbnail 1Thumbnail 2

‘CORE’ PANTS

$15,800.00

$4,740.00

-70%NEW
Thumbnail 1Thumbnail 2

STEALTH BLACK 'OXYGEN' PADDED ZIP-UP HOODIE

$17,900.00

$5,370.00

-70%NEW
Thumbnail 1Thumbnail 2

'PINCH' BOOTS IN SALT

$36,800.00

$11,040.00

NEW
Thumbnail 1Thumbnail 2

'ARRAY' HEAVY PANELED HOODIE IN ORCA

$21,100.00

NEW
Thumbnail 1Thumbnail 2

'PAW' FAUX FUR BOMBER JACKET

$23,200.00

-70%NEW
Thumbnail 1Thumbnail 2

SIBERIAN ‘OVERGROWTH’ DENIM PANTS

$19,000.00

$5,700.00

-70%NEW
Thumbnail 1Thumbnail 2

'OXYGEN' HEAVY JACKET IN FADED PHTHALO GREEN

$31,600.00

$9,480.00

Shop the Bad Side

SHOP NEW
SHOP NEW
FRONT PAGE COLLECTION
FRONT PAGE COLLECTION
OXYGEN 2024
OXYGEN 2024
LIGHT 2025
LIGHT 2025
VESSEL 2023
VESSEL 2023
CORE
CORE

What Our Customers Say

★★★★★

“The oversized fit is perfect. High-quality heavy cotton that actually holds its shape after washing.”

M
Marcus R.
★★★★★

“Obsessed with the unique graphic designs. Finally an streetwear brand that feels original and premium.”

E
Elena V.
★★★★★

“Shipping was incredibly fast. The hoodie is thick, cozy, and gets compliments every time I wear it.”

J
Julian K.

Define Your Style with BAD SON

Shop The Drop